A few weeks ago, hundreds of people overtook the ballroom of the Hilton Anatole in Dallas, anxiously awaiting a presentation by the 44th President of the United States, Barack Obama. “A Conversation with President Barack Obama” marked the end of the National Diversity Council’s annual conference, a three-day event designated to promote diversity in the […]
Every company hits a point where simply providing the right data across the organization is no longer good enough. As your data infrastructure scales, questions get asked like: Which individuals and teams are using the data most frequently? How is the data typically being accessed? Through Excel, dashboarding solutions, or SQL IDEs? How does your […]
Be Personal. But be smart about it. It’s easy to say we all love a personal touch, right? Like when Jenny, the barista at the coffee shop, remembers your usual? Or when your date has your favourite drink waiting for you when you arrive at the bar a tad late? Great stuff. But there’s a […]
I’ve written about the importance of diversity and inclusion a few times before (here, here, and here). It’s something that I’m incredibly passionate about in my career and in my personal life (along with design, of course). So I was thrilled to attend the National Diversity Council’s National Diversity & Leadership Conference in Dallas April […]
Have you ever created technology you found to be amazing but no one used it? You see a tremendous amount of value in the tech but you just can’t seem to get your users to consistently use what you’ve created. This is a common problem I’ve seen at companies that build tech internally and for […]
It’s here, friends. Earth Day is a worldwide demonstration of environmental protection that started in 1970 when millions of people began protesting the negative impacts of 150+ years of industrial development. The growing problem of smog, pesticides, and other pollutants caused people to become more aware of the need to better protect and preserve the […]
Winter is Coming, And So Are Brands Nineteen months, 85 weeks, 595 days. Each equals how long the world waited for Game of Thrones (GoT) to premiere once again for its final season. More than 17.4 million viewers tuned in for the premiere this past Sunday, combined live and streaming within the first 24 hours. […]
Q1 of 2019 is officially over, and I’m proud to admit it’s been a transformative 90 days, both personally (I bought a house!) and professionally (I became a people manager!). Having never formally managed anyone but myself before, I attended PMG’s annual Manager Training Workshop and, over the course of two days, gained a better […]
The Drum’s European version of their annual Marketing Awards recently named the collaborative work between PMG and Beats by Dre the winner in the best Retail or E-commerce category. Despite not being an official sponsor of the 2018 FIFA World Cup, Beats by Dre’s “Made Defiant” campaign captivated audiences around the world. The campaign was […]
To say that direct-to-consumer brands are the next big thing is, to some, like saying iPhones are the next big thing — the first (hypothetical, exaggerated, and made up for the purpose of this blog) response is: “Duh. I’ve been using my Quip toothbrush since 2014 and I took a Ritual vitamin this morning just […]