COVID-19
Historically a headline-making event, the first all-virtual CES was largely overshadowed by political events in Washington, D.C. this month. Still, plenty of tech advancements and developments were announced throughout dozens of sessions and over 2,000 company showcases that are worth taking note of. Here are the three things that caught our attention during CES 2021: […]
Today, Ad Age named PMG #1 on its annual list of Best Places to Work, the company’s sixth year in a row to be recognized on the list. The Ad Age Best Places to Work list celebrates leading companies in advertising and marketing for their commitment to creating a great place to work — from […]
2020: A Year in Review It was a year unlike any other, defined by unprecedented events, yet characterized by a strong sense of togetherness and community around the world. And though year in review stories are a time-honored tradition for publications, this year’s batch feels different. In similar form, many of the major tech platforms published detailed reports and […]
As 2020 draws to a close, most Americans are looking back at the year with no love lost. Sure, we’ve all encountered the occasional person who really likes Zoom school (Cartman from South Park comes to mind), or the odd brand that has seen sales rocket sky high (i.e., Clorox, Lysol, Purell, Peloton, Zoom). But […]
The news that Warner Bros. would be releasing its 2021 movie line-up in theaters and via HBO Max came as quite a shock to the media and entertainment industry last week, crystallizing just how fast 2020 has accelerated trends in media consumption and technology. The decision was unexpected and reportedly left prominent movie stars and […]
AdExchanger named PMG to its inaugural Programmatic Power Players List this year, a guidebook that recognizes the leading agencies, strategic partners, and solution providers in the marketing technology industry. From data providers, DSPs and SSPs, and DCO platforms, this list of 60 companies spans the entirety of the programmatic advertising landscape. The 2020 Programmatic Power […]
We just wrapped up Cyber Weekend 2020, and we’ve all seen the headlines: Two record-breaking sales days with Black Friday pulling in $9 billion in sales and Cyber Monday driving $10.8 billion in online orders, a feat that pushed ecommerce adoption to new heights. But beyond those (albeit staggering) numbers were demonstrable trends that signify […]
Top recruits include creative leadership from The Richards Group On the heels of winning a new global TikTok assignment last month, independent digital agency PMG continues its global expansion and rapid growth to support increasing client demand for creative that can fuel strategies that blend brand-building and production with data, insights and automation intelligence. This […]
Earlier today, we dropped in to hear from our friends at Koddi during their webinar with Google on what the road to recovery looks like for the travel industry. Let’s take a closer look at what the experts discussed and what marketers can expect in the months ahead. Travel demand is volatile but still exists. […]
National coronavirus lockdown restrictions in the UK have driven brick-and-mortar stores to close once again, compounding the pandemic’s financial impact on high street retailers and teeing up online shops to reap the rewards of holiday shopping this season. According to some assessments, UK retail footfall for November is expected to drop by over 62 percent […]