Transparency in Coverage

Do Not Sell or Share My Personal Information

Read our Do Not Sell or Share My Personal Information terms

Read our privacy terms

Read our cookie policy

Contact Dallas office

Contact New York office

Contact Austin office

Contact Fort Worth office

Contact London office

Contact Atlanta office

Contact Cleveland office

Learn more about our company

Check out our work

Learn more about our capabilities

Learn more about Alli

Check out open positions

Check our blog

LinkedIn

Instagram

Facebook

Twitter

AI & Marketing

Alli

B2B Marketing

Campaigns & Client Work

Company News

Consumer Trends

Creative Design

Data & Technology

Digital Marketing

Platforms & Media

PMG Culture

Programmatic Advertising

SEO & Paid Search

Social Media

Strategy

Streaming & Video

Auction Time versus Intraday tROAS Bidding Strategies

Why Plugins Are a Double-Edged Sword for Marketers

Email Potential Solution to Cookieless Targeting

The Road Ahead for Hotels Is Localized Targeting

PMG Celebrates Innovation, Employee Excellence in 2023 Alli Engineering Awards

4 Takeaways from Google I/O 2023

OpenAI’s GPT-4 is Here, Alongside More Breakthrough Gen AI Advancements

Google, Microsoft Bet Big on Generative AI Integrations

Generative AI Steals the Show at World Economic Forum

Top Takeaways from CES 2023

Get Ready for CES 2023

PMG Partners with Tarrant County College to Create More Paths to Digital and Marketing Careers

PMG to Speak on Tech and Innovation at Longhorn PHP Conference

How Google is Making Search More Multidimensional

Chris Alvares to Speak at 2022 State of Search

White House Unveils Federal Consumer Privacy and Technology Reforms

Big Questions: PMG’s Head of Search, Shopping, and Social Talks Privacy-First Advertising

The Takeaway: Google Delays Third-Party Cookie Deprecation

Data Privacy Accelerates Amid New Legislation, Industry Standards

The Takeaway: Nielsen Launches New TV Measurement Solutions

Google Marketing Live Signals Next Innovation Horizons for Advertising and Commerce

PMG’s Jason Hartley to Speak on the Transformed Consumer Journey with Digiday

Top Takeaways From the 2022 IAB NewFronts

Netflix Reverses Course on Introducing Ads to the Streaming Service

Three Testing Opportunities for Improving SEO and SEM Performance

Tech, Data, and More Big Questions Answered by PMG’s Head of Technology Chris Alvares

Natalee Geldert to Talk About Balancing Linear and Streaming Investments

Future of Privacy: EU and the U.S. Agree to New Data Privacy Framework

Google Expands Privacy Sandbox into the Mobile App Ecosystem

Advertisers Face New Wave of Consumer Privacy-Led Changes

CES 2022 Wraps, Inspiring Event Marketers and Tech Enthusiasts

PMG’s Justin Scarborough Talks Data With The Drum

PMG Portfolio Trends: Brands Move to Diversify Social Investments

Google Performance Max Campaigns Now Available to All Advertisers

Alli Insights: Optimizing Holiday Retail Advertising

10 Years a PMGer: Chris Alvares, Head of Technology

PMG’s Predictive Dashboard Wins Innovation Award

10 Years a PMGer: Chris Davis, Software Engineer

The Cookieless Future: Google Updates Timeline for Google Privacy Sandbox Initiatives

Google Doubles Down on Automation, Consumer Privacy at Google Marketing Live

Google Simplifies Smart Bid Strategies

Preparing for Google’s Cookieless Future

What’s New in Podcast Advertising

Google Paves the Road Ahead for Responsive Search Ads

Preparing for iOS 14 & the AppTrackingTransparency Framework

What You Missed at CES 2021

Preparing for Streaming’s Growth & The Future of TV Buying

The Future of Virtual Events for B2B Companies

A Closer Look at the Congressional Big Tech Market Power Report

See the latest digital advertising and marketing news, thought leadership, and opinion articles from PMG Digital Company on the blog.

Data & Technology - Blog - News & Insights

By clicking and subscribing, you agree to our Terms of Service and [PRIVACY POLICY]

We bring leadership, creativity, and insights to the table.

Accessibility Tools

PMG Digital Made for Humans

Data & Technology
Category

Data & Technology

Auction Time versus Intraday tROAS Bidding Strategies

Why Plugins Are a Double-Edged Sword for Marketers

Email Potential Solution to Cookieless Targeting

The Road Ahead for Hotels Is Localized Targeting

We bring leadership, creativity, and insights to the table.

Insights meet box

Accessibility Tools

PMG Digital Made for Humans

Data & TechnologyCategory

Data & Technology

Auction Time versus Intraday tROAS Bidding Strategies

Why Plugins Are a Double-Edged Sword for Marketers

Email Potential Solution to Cookieless Targeting

The Road Ahead for Hotels Is Localized Targeting

We bring leadership, creativity, and insights to the table.

Insights meet box

Data & Technology
Category