October 24, 2023
The October State of Retail & Holiday Shopping Outlook Report
While uncertainty persists, agility will be rewarded this holiday season among brands that adapt to the more cautious consumers of today while conveying value throughout the buying experience. As consumers begin their holiday shopping in earnest, PMG's October State of Retail & Holiday Shopping Outlook Report takes a closer look at current retail shopping, media industry, and consumer trends, exploring how retailers can drive brand loyalty and relevance during holiday and beyond.
Featuring our latest consumer research with GlobalWebIndex, this report examines,
Spending patterns and in-store shopping trends
Our predictions for the 2023 promotional retail environment
Recommendations and opportunities for leading brands this holiday season