PMG Creator Conversations: October 2024 Report

When it comes to planning for the holiday season, there’s no shortage of data. But this year, PMG is going directly to the people who help drive success for brands during this critical time: the creators themselves. From micro to mega influencers across various topics, we’ve surveyed top creators to glean their honest insights.

In this edition of PMG’s Creator Conversations, creators share what kind of holiday campaigns they’re participating in, their current favorite creators to follow, recommendations for how to stand out during Cyber Week, and how they predict the U.S. election might affect upcoming brand partnerships.

Download the report today.